I made an online magic show


The Wendy's Pretzel burger magic show.

In the summer of 2013, Wendy’s asked us to help launch the Pretzel Bacon Cheeseburger. A cheeseburger with bacon and a pretzel bun sounded pretty magical to us – so, we created the Pretzel Bacon Cheeseburger Magic Show. We found 10 Canadian magicians to incorporate the Pretzel Bacon Cheeseburger into 22 magic tricks - real magic with no camera wizardry. We filmed them and put the show on Facebook, YouTube and some 6-second Vine videos. And then we sent a couple of fans to see some magic in Las Vegas. 

Duncan Porter | Dave Stubbs